Report Finds Black Friday Email Open Rates Highest On Monday & Tuesday Before Thanksgiving

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30 Oct Report Finds Black Friday Email Open Rates Highest On Monday & Tuesday Before Thanksgiving

Yesmail says retailers are sending Black Friday emails too late, with majority of campaigns happening on Thanksgiving Day and Black Friday.

Source: marketingland.com

Emailers please take note – Yesmail research says you need to send emails earlier. And advertisers please take note – Get your Black Friday themed campaigns to us in time for emailers to be able to mail them on time!

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